The programming of cinemas Cinesur Los Alcores offers the possibility of enjoying the last premieres. But there also is a Cine Club (or film club) which programs thematic cycles of films that are not accessible in the commercial billboards and that are shown in the Gutiérrez de Alba Theatre. The movie industry is a strong sector at the municipality with the starting up of the Estudios Alcine, a national reference at the audiovisual production and post-production sector.